Advertising Marketing

An advertising executive is a professional products.

PPC Strategist

Coimbatore, Tamilnadu.

The PPC Strategist is responsible for planning, executing, and optimizing paid advertising campaigns across platforms like Google Ads, Meta, and LinkedIn to maximize ROI and achieve business goals.
The PPC Strategist is responsible for planning, executing, and optimizing paid advertising campaigns across platforms like Google Ads, Meta, and LinkedIn to maximize ROI and achieve business goals.

ELIGIBILITY CRITERIA:

  • A bachelor’s degree in marketing, advertising, business, or any other related field.
  • Familiar in PPC advertising and other concepts in digital marketing.
  • Deep understanding of PPC ad networks like Google Ads, Microsoft Ads, Facebook Ads, etc.
  • Ability to analyze data, make data-driven decisions, and to optimize campaigns.
  • Strong communication and interaction abilities.
  • Certifications in Google Ads are an added advantage.

ROLES AND RESPONSIBILITIES:

  • Delivering PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review and active decision-making.
  • Fully assessing and understanding business objectives and translating those goals into a PPC strategy and action plan.
  • Deep understanding of PPC ad networks like Google Ads, Microsoft Ads, Facebook Ads, etc.
  • Monitoring and reporting on key performance indicators and presenting progress to stakeholders and senior management.
  • Undertaking smart buying decisions to ensure maximum effect for a given online budget spend.
  • Collaborating with other marketing colleagues to ensure joint strategic marketing objectives align with paid ad activity.
  • Working with IT and web development teams to ensure there is a technical capability to deliver, capture and ensure the success of key aspects – such as landing pages, tracking codes and integration of analytics.

SKILLS REQUIRED:

  • Delivering PPC campaigns to the most relevant and effective networks, based on analysis, monitoring, review and active decision-making.
  • Fully assessing and understanding business objectives and translating those goals into a PPC strategy and action plan.
  • Deep understanding of PPC ad networks like Google Ads, Microsoft Ads, Facebook Ads, etc.
  • Monitoring and reporting on key performance indicators and presenting progress to stakeholders and senior management.
  • Undertaking smart buying decisions to ensure maximum effect for a given online budget spend.
  • Collaborating with other marketing colleagues to ensure joint strategic marketing objectives align with paid ad activity.
  • Working with IT and web development teams to ensure there is a technical capability to deliver, capture and ensure the success of key aspects – such as landing pages, tracking codes and integration of analytics.

SKILLS REQUIRED:

The PPC Strategist is responsible for planning, executing, and optimizing paid advertising campaigns across platforms like Google Ads, Meta, and LinkedIn to maximize ROI and achieve business goals.

Hiring Organization: Jeevan Tech Digital Innovations

Job Location: Coimbatore


Employment Type: Full-Time

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